After Apple Corp. v. Apple Computer, one might think the computer maker's trademark infringement fights might have cooled.
Not so.
Australian multi-line retailer Woolworths' new logo has been registered for every class of product, including classes of products in which Woolworths competes with Apple (e.g., mobile phones) and in which future competition is plausible (e.g., computers).
Apple has taken its concern to the courts. Maybe, having discovered the long-term effect of trademark infringement settlement agreements, Apple will have strong feelings on the subject.
Apple has previously been a trademark plaintiff in a foreign country.
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