Or for those not following l33+sp33k: "Apple Owns Tablet Market"
Apple's iPad, launched to a welcome of "but there's no market for that", owns 95.5% of the market for tablet devices. Given that the market consumes millions of the devices, it's not trivial – at least, not for Apple. Apple has some firm views (audio linked here, with some comments) on the mistakes of competitors and their apparent errors, and Apple's likely ongoing advantages in the market.
Apple could own this one.