... by selling secondhand. No joke. I'm not sure how large a market Apple can address with used and refurbished and turned-in-for-recycling products, but it's got to be a better return than simply scrapping them.
Perhaps service revenues make the products' sales worthwhile?
If Microsoft's experience in China is any guide, the money won't be made in software ....
The article's mention of Apple's single-digit share of China's portable music player market is interesting: Apple has a definite market to chase. Moving down the price ladder to reach the market in China will be an interesting feat, though -- one the secondhand products venture will certainly help meet.
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